VAS system for Unitel
Deploy the complete set of MCA, USSD, and CRBT solutions for the Unitel network in the Lao market.
- The project to implement the value-added service (VAS) system for Unitel is one of ITPRO's strategic projects in the international market, providing important technical platforms for the network operator to interact with and serve subscribers.
● The core systems that have been implemented:
The MCA System (Missed Call Alert): An intelligent missed call notification solution that helps subscribers not miss important communication information even when the phone is busy or out of signal.
The USSD Gateway System: Provides a real-time interaction channel between subscribers and the network's system, allowing users to check their account, register for packages, and perform utility transactions quickly via command codes.
The CRBT System (Color Ring Back Tone): A personalized waiting music service platform that allows users to choose and set their favorite melodies instead of traditional waiting tones.
● Value and Operational Efficiency:
System synchronization: The implementation of a complete set of solutions enables Unitel to easily manage and optimize its technical infrastructure, creating a seamless service delivery to consumers.
Revenue growth: VAS services play a crucial role as an important source of income alongside traditional telecommunications services, while also enhancing customer satisfaction.
Practical experience: The success of this project has laid the foundation for a sustainable partnership between ITPRO and Unitel for over 15 years, affirming the capability to deploy complex telecommunications systems abroad.